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Twitter Trouble?
Do your employees "tweet"? If your response to this question is something along the lines of "huh?" it means you probably weren't born in the 1980s or 90s. But for Millennials (a/k/a Generation Y) and other technophiles, Twitter is quickly becoming an omnipresent form of communication available any time of day—including during the work day. According to the website, "Twitter is a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?" In other words, whether through the web or using a cell phone or PDA, twitterers "tweet" their up-to-the-minute status, thoughts, and comments to their Twitter page or blog. It's a little like texting with everyone (even the general public) subscribing to your Twitter feed all at once. Want to learn more about how twittering, texting and blogging can impact your workplace? Join us on February 24, 2009 for Managing Millennials: How to Minimize Your Exposure to Data Security Risks and Intergenerational Bias Claims. Can't attend? Preorder the CD. Find out more information » So how can employee "tweets" cause trouble for employers?
Remember that employees who use company property to Twitter must comply with employer computer use policies, and that consistent enforcement of that policy is critical, not only for effectiveness, but also to guard against discrimination and retaliation claims. Like with blogging, developing clear expectations for employees about how their work time should be spent improves productivity and helps guard defend wrongful termination and other claims when employees are terminated. How to Effectively Manage Your Millennials You mastered the Baby Boomers ages ago. You just recently got a handle on the Gen Xers. And now there's yet another group of workers you need to assimilate in your workplace: the Millennials. The Millennials (or Gen Yers) are the first group of workers to have grown up on emailing, texting, Internet surfing, file-swapping, blogging, and making digital downloads. Born in the 1980s and beyond, they tend to have different work habits and goals than their more senior colleagues. They also may be more insistent when it comes to using personal technological devices, such as PDAs, iPods, smart phones, and other gadgets. According to a study conducted by Symantec in March 2008, nearly 70 percent of Millennials who responded said they would use a computer application, technology, or device regardless of the corporate IT policy their employers had in place. That's an unsettling statistic—especially given the fact that with more and more Millennials entering the workforce, your sensitive data or trade secrets could be more vulnerable than you'd like to think. And don't forget that intergenerational tensions can arise between Millennials and older employees—they've got a different take on appropriate workplace protocol, dress, seniority, and their role in the company. Join us on Feb. 24 for an in-depth 90-minute audio conference all about effectively managing your Millennials. Our experts—both experienced employment law attorneys—will cover:
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